Creative Director of Mulberry Emma Hill met Lana last year and found herself particularly drawn in by each her soulful voice and nostalgic footage in her 'Video Games' clip. mulberry bags She was not alone in her sentiments - Lana's album Born To Die went to number a single in nineteen nations on iTunes final year.
It's this old Hollywood glamour that emanates from Del Rey that Hill strived to create within the bag, embodying practicality, refined elegance and classic luxury.
"I love the design, a wonderful mix in between old school Hollywood and modern style.mulberry alexa It really is an honour that such a classic and esteemed brand would name a bag following me," Del Rey said.
Del Rey joined the likes of Michelle Williams, Elizabeth Olsen and Pixie Geldof front row at the unveiling of the Mulberry Autumn/Winter 2012 show at London Fashion Week, sporting the new bag that is because of be released in Main Collection finishes from Could.
Later that day Del Rey also came media attention when she performed ahead of attendees at a dinner wearing a custom-made black lace, mulberry handbags floor-skimming gown from Mulberry.