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Alfred F. Kelly, Jr. is President and Chief Executive Officer of the NY/NJ 2014 Super Bowl Host Company, the entity created by the owners of the customized soccer jersey and the New York Giants to raise the necessary funds and partner with the NFL to plan and stage the game and events associated with it, and to work with business leaders and public officials to maximize its positive economic impact. With his team, Mr. Kelly is overseeing all host activities leading up to Super Bowl XLVIII, history's first outdoor, cold-weather Super Bowl, which will be held on February 2, 2014, at the home stadium of both the Giants and Jets, MetLife Stadium in East Rutherford, N.J. Mr. Kelly, 53,was appointed in April 2011 after a distinguished business career, the last 23 years were spent at the American Express Company.

Most recently, he was President of American Express from 2007 to 2010, leading the global consumer businesses, worldwide servicing, and enterprise wide risk management. Before American Express, Mr. Kelly held senior positions in government and private industry. He was head of Information Systems at the White House from 1985 to 1987. He received a BA (Summa Cum Laude) and an MBA with Honors from Iona College. Mr. Kelly resides in New York's Westchester County with his wife, Peggy, and their five children. John Sample is a nationally and internationally known producer whose experience ranges from traditional media such as broadcast, video and event production, to newer cross platform customized Miami Dolphins jerseys like the web and social media. As a Vice President in the National Basketball Association's Entertainment division, John has led productions for the league's various depart-ments and for the NBA's partners including Cisco, Sprite, Toyota, Scholastic and Dell.

He is also responsible for all presentations, live interviews and press conferences that involve the NBA's senior-most executives. John has traveled the world with the league's leadership teams to support their media efforts in countries including China, England, Spain, Germany and Taiwan. John is a proud member of the NBA's social media task force, a think tank that develops new creative strategies to help boost the leagues presence on the web. John is the founder of 5millionsteps.org, a web based charity that helps to raise money for the families of our fallen military heroes. A graduate of Syracuse University's prestigious Newhouse school, customized Cleveland Browns jerseys in New Jersey with his wife and two sons. In his spare time he coaches his son's baseball and basketball teams.